The Events page helps you promote and manage events such as seminars, concerts, community meetups, or online sessions. From one place, you can create events, control registration, sell tickets, send reminders, track orders, and manage attendees.
Add the Events Page
- In the Website Editor, click Pages.
- Find Events in your page list, or add it as a new page.
- Click Edit.
- Update the page Title and Slogan (optional).
Manage events from the Events editor
On the main Events page, click Edit to open the event items list.
From the list:
- Click the three dots next to an event to Edit, Duplicate, Preview, or Delete
- Click Add New Event to create a new event
Event settings
When you add a new event (or edit an existing one), you’ll configure the event using these sections.
Event details
Use this area for the basic event information:
- Event Name — the title visitors will see
- Event Registration Status — set registration to Open, Closed, or Canceled
- Email Notification — choose who receives event form/registration notifications:
- Admin email
- Custom
- No notifications
- Email List — appears when you choose Custom (add up to 5 email addresses)
- Event Closed Custom Message — message shown when registration is closed (leave empty to use the default text)
Date and location
Set the event schedule and where it takes place.
- Date - choose the event date
Click the blue plus to add an End Date (useful for multi-day events like festivals) - Location- choose one:
- Venue (in-person)
- Online event
- To Be Announced (share details later)
If you choose Venue:
- Event Address — used to generate a map automatically
- Additional location info — add extra directions (floor, building, entry instructions, etc.)
If you choose Online Event:
- Meeting URL — buyers receive the link in their purchase confirmation email
Description
Add details that help visitors understand what the event is about.
- Short description — quick overview shown on the page
- Additional description (blue plus icon) — opens the text editor so you can add a longer description and format it (headings, lists, links, and more)
Tickets and registration
Choose how attendees register and how tickets are handled.
Action Button (ticket method):
- Internal order system (recommended)
Sell tickets directly through your website and track sales and availability.- Ticket edit — set ticket name, price, and type
- More Details — add ticket description, policy, min/max quantity per order, and limit quantity
- External links
Sell tickets through another platform.- Payment Button Link — send visitors to an external checkout URL
- Offline
Use this if you don’t want to sell tickets online.
- No registration
Use this if you want to publish event details without ticketing/registration.
Email reminders
Send attendees a reminder before the event.
- Send within 24 hours before the event, or choose Custom to set:
- When the reminder is sent
- The reminder email content
Visitors can also add the event to their calendar using Add to Calendar after checkout (if enabled).
Check-in password
Use this for faster entry and ticket validation.
- Supports ticket scanning for check-in
- Helps multiple staff members scan tickets for the same event
Create a custom form for attendees to fill out when registering.
- Uses the custom form builder
- Availability depends on your plan (if the option is not editable, it may not be enabled for your account)
Custom SEO
Set SEO details for your events (title, description, and other SEO fields) to improve visibility in search engines.
Events management tabs
The Events tool includes additional tabs for managing sales, payments, and reporting.
Settings tab
Control store-like settings related to selling tickets, such as:
- Payment configuration
- Labels and other event settings
Configuration
- Options — enable an Abandoned Order Reminder to email visitors who started checkout but didn’t complete it
- Custom Labels — customize text labels used in the events checkout and event pages
Payment methods
Set your currency and accepted payment methods.
Tax
Add tax regions and tax rules.
Orders
View and manage orders. Filter by status, date, and type.
Customers
View customers who registered or purchased tickets. You can manage details, assign tags, import/export lists, subscribe customers to mailing lists, and send direct messages from the customer table.
Tickets
View tickets per event and track ticket details.
Coupons
Create coupons for event tickets.
- Add a coupon
- Status — Active / Not active
- Coupon Code — auto-generated (use the refresh/arrows icon to generate a new one)
- Coupon Name — internal label (not shown to customers)
- Discount & Type — Percentage or Fixed sum
- Coupon restrictions
- Limitation of Uses — Unlimited or Limited (set a max number)
- Apply To — all items, specific categories/products, or minimum subtotal requirement
- Expiry Date — set an expiration date/time (clock icon)
- Limit to Specific Clients — restrict by customer email, or leave empty for everyone
Insights
Monitor and analyze order and checkout activity.