Add and Manage Products in Your Online Store
Keeping your store updated with products is essential for selling online and giving customers a smooth shopping experience. With E-commerce tools, you can easily add new products, organize them into categories, and manage product settings such as pricing, stock, and sharing options.
To add a new product:
Open the Website Editor
Locate the E-commerce (Store) page
Click the Store button
Once inside the store editor, you can start building your product catalog.
Inside the Catalog tab, you can group your products into categories and subcategories to help customers browse more easily.
For more details, see: Managing E-commerce Categories and Subcategories.
In the All Products tab, you’ll find a full list of every product in your store.
To create a new one:
Click Add New Product
Under the General tab, fill in the product details:
Add the basics, including:
Product name
Description
Category
You can also add a Ribbon, which appears as a banner on the product image (for example: New, Best Seller, or Sale).
If you sell downloadable items, enable Digital File and upload the file that your customers will receive after purchase.
Upload product media to showcase your item.
You can also:
Adjust the image focus for different devices
Edit the image directly in the editor
Set your product price and choose whether it should appear On Sale.
For payment setup, see: Setting Currency and Payment Methods.
You can include extra product information such as:
SKU (Stock Keeping Unit)
Brand or vendor name
Extra description using the Text Editor tool
Improve search engine visibility by adding custom SEO settings for each product.
You can set your own SEO information or use AI to set it for you based on your product information and website data
Use TextAI to quickly generate content for:
Short product descriptions
Additional information
This helps you build product pages faster and more professionally.
You can choose whether to display related items on product pages:
Auto – shows products from the same category (or all products if none are found)
Custom – manually select which products appear
Off – hides related products completely
In the More tab, you can manage advanced options, including:
Minimum and maximum quantity per order
Marking a product as Non-taxable
Enabling Bought Together suggestions
You can also:
Enable product-specific questions
Replace the Add to Cart button with:
Contact Us
A redirect link to an external store or affiliate product page
Set the product condition as:
New
Used
Refurbished
Customers can leave reviews directly on product pages.
To enable reviews:
Open your store editor
Click Settings
Go to Configuration
Toggle on Show Review
Optional settings include:
Auto-confirm new reviews so they appear immediately
Sending review requests by email (available for Platinum users)
Make it easy for customers to share products on social platforms like:
To enable sharing:
Open your store homepage
Click Store
Go to Settings → Design
Open the Product Page tab
Toggle on Show Product Share Button
A share icon will appear on product pages.
You can export your product catalog to external sales platforms, including:
Google Merchant Center
Microsoft Merchant Center
Facebook & Instagram Shop
TikTok Catalog
Pinterest Catalog
zap.co.il
To connect a sales channel:
Open Store
Click Settings
Select Sales Channels
Choose a platform
Copy the provided Feed URL
Click How To Connect for full instructions
Shipping options are not available for digital products
See: Setting Shipping Methods
To manage stock and product variations, see: Managing Variants and Inventory
When adding a new product, the previous product's image is added as a placeholder. You can remove the image using the X icon and replace it.
For decimal prices (e.g., 99.99), use a period (.) to separate the whole number from the decimal portion. Commas (,) are not supported as decimal separators.