Come Up With Special Offers Promotions and deals affect almost every part of a buyer journey, according to this report.
From the starting search to the final checkout, buyers are on a lookout for retailers that offer the best value. As a business, your aim should be to highlight the value proposition and what you offer to your buyers. Don’t go for features, go for pros.
Also, work on special discounts to reduce cart abandonment and improve conversion. Free shipping, for example, can be a great motivator for some users.
A very good way to acquire new customers is to have special deals for new users, i.e.: first month free for new accounts. Streaming providers like Netflix and Hulu use this trick and it appears to be doing well for them.
Businesses can also leverage existing customers to find new customers by offering referral bonuses. Nothing works like word of mouth so try to count on it.